Monday, January 24, 2005
Buying Eyeballs
The New York Times > Technology > Internet News Sites Are Back in Vogue
Interesting piece. More ads sold than pageviews available. So buy more pageviews! What's ironic here is that supply and demand is driving up the cost of acquiring pageviews for the publisher, not the client. Something seems slightly wrong with that.
Comments
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Interesting piece. More ads sold than pageviews available. So buy more pageviews! What's ironic here is that supply and demand is driving up the cost of acquiring pageviews for the publisher, not the client. Something seems slightly wrong with that.
