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Friday, April 01, 2005

An e-commerce object lesson 

Makeover Case Study: From Print Publisher to Web Ecommerce Powerhouse

Nice piece on ContentBiz detailing how Socrates.com took a legal forms publisher online (and in-store) to build an e-commerce powerhouse. Decent object lessons and approaches for all b2b publishers to consider (even though Socrates is also a b2c business.)

Link is active until April 10.

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