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Wednesday, June 08, 2005

Competing with Google and Yahoo 

PAPERS LAUNCHING
OWN SEARCH SITES :


A few newspapers are launching their own pay-per-click programs.

Grab: "Newspapers are among the highest drivers of traffic to Google's Adsense," said Melinda Gipson, electronic media director for the Newspaper Association of America. "A number have come to believe that they do so well driving traffic to Adsense that they should have their own money."

Via IWantMedia.

Update: See Colin Crawford's blog for additional information.

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