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Wednesday, June 15, 2005

More on Digital Magazines 

Circulation Management : Grow Circ with Digital Editions

Cimarron Buser of digital delivery company Texterity points me to this article (linked above) from Circulation Management, which offers some case studies on the deployment of e-zines from Penton and EH Publishing. Worth a read, and thanks for the tip, Cimarron!

Grab: Ultimately, the readers will decide how they want to view the content. The digital journey continues. It may lead to creating custom digital publications depending on what content people want and then extracting the content from a database to create it very easily. It may lead to something not envisioned yet. It all comes down to information overload and delivering our content to the readers. Digital editions are just one of those delivery options.


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