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Wednesday, June 15, 2005

Scoble on Blog Credibility 

To Blog or Not To Blog

Robert Scoble keynoted a Business Development Institute (BDI) event in May on “Blogging Goes Mainstream: Is Your Company Ready?” His advice on building credibility for a corporate blog is summarized in 20 bullet points in the link at the top of this post, and is well worth a look.

Note: I like the BDI, and my friend Guy Alvarez and his partners have done a great job creating a useful business development networking and events company.


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