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Thursday, August 25, 2005

Jon Stewart: If It's Good, It's Good 

Daily Show host Jon Stewart is interviewed in Wired as part of that magazine's The TV of Tomorrow feature (see Rafat Ali for a scathing--and justified--critique).

I point to the interview for two reasons: it's funny, and it's thoughtful, two traits that make the Daily Show worth watching.

Two key grabs:

The Internet is just a world passing around notes in a classroom. That's all it is. All those media companies say, "We're going to make a killing here." You won't because it's still only as good as the content.

and

It's the idea that the content is no longer valued by where it stands, in what neighborhood it lives. What matters is what you put out there, not its location. I think that's what people have come to learn from the Internet - it doesn't matter where it comes from. If it's good, it's good. Just because our channel is after HGTV and right before Spanish people playing soccer doesn't make it any less valuable than something that exists in the single digits on your television set.

Both relevant thoughts for those of us in b2b media.

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